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Google-Ads-Video Latest Exam Testking, Exam Google-Ads-Video Introduction
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Google Ads Video Professional Assessment Exam Sample Questions (Q39-Q44):
NEW QUESTION # 39
Your Google Video campaign is driving awareness of a new service your company will soon release, and you're considering inflating your target cost-per-thousand impressions (tCPM) bid to achieve that goal. Why should you avoid inflating the tCPM bid for your new campaign? 1
Answer: C
Explanation:
A: Because inflation might cause too many impressions of the same ads to serve to the same users.
Inflating the tCPM bid can lead to excessive frequency, where the same users see your ads too many times, resulting in ad fatigue and potential annoyance.
While option B is also a potential issue, option A is the primary reason to avoid inflating tCPM.
NEW QUESTION # 40
A Google Video campaign with "brand awareness and reach" selected as the campaign goal automatically uses target cost-per-thousand impressions (tCPM) as the bidding strategy. How does that benefit the campaign?
Answer: C
Explanation:
A: By optimizing bids to put the campaign's message in front of as many relevant people as possible.
Target CPM (tCPM) bidding optimizes bids to maximize reach within the target cost per thousand impressions.
This ensures the campaign reaches a broad audience relevant to the brand awareness goal.
Options B, C, and D describe other bidding strategies or benefits.
NEW QUESTION # 41
What audience solution would you use if you were building a Google Video campaign for a music school that wanted to grow consideration for a new class tailored to advanced musicians?
Answer: D
Explanation:
A: Custom Audiences:
Custom Audiences allow you to target users based on their specific interests and search activity.
This is ideal for reaching advanced musicians by targeting relevant keywords and websites.
The other options are broader targeting solutions.
NEW QUESTION # 42
After running a Google Video campaign for awareness with video ads that are 30 seconds long, you want to remarket to your audience with memorable, shorter video ads. What video ad format should you use to achieve this goal?
Answer: D
Explanation:
D: Bumper ads:Bumper ads are 6-second, non-skippable video ads, ideal for delivering short, memorable messages.
They are perfect for remarketing and reinforcing brand recall after longer awareness campaigns.
Masthead ads are for large-scale awareness, non-skippable in-stream ads are longer, and in-feed video ads are for discovery.
NEW QUESTION # 43
You want to get recommendations for features, settings, and solutions for your Google Video campaign. How can you get the information you need when setting up a campaign?
Answer: D
Explanation:
D: By selecting a campaign goal.
Choosing a campaign goal informs Google Ads about your marketing objectives.
This allows Google Ads to provide relevant recommendations for features, settings, and solutions.
The other options are necessary steps, but selecting a goal is the primary driver for recommendations.
NEW QUESTION # 44
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